Jim Long
Direct: (619) 500-2020
Mobile: (619) 840-2023
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Read below to see what my clients have to say about our services!

"Jim is an incredible Real Estate Professional! He came into the middle of a challenging sale involving probate and immediately brought order to the process. He brought the deal to a successful close without a single issue. His knowledge and negotiating skills were key to helping the deal move forward on time.
I highly recommend Jim and his team!
I've personally bought/sold 6 homes in San Diego, this was the most complicated deal because of a probates issue, but thanks to Jim and his team, it was a very smooth process. I am very grateful for Jim and his team, they helped make a difficult situation a positive and smooth process."
-Robert, Tierrasanta, 1-2019

"Jim was outstanding. He is very experienced and responsive. He was very helpful in the negotiations. I felt like I was his only client. I highly recommend him to my family and friends."
-Mark, El Cajon, 11-2018

"Jim was great to work with. We found him through his listing for the property. He was very professional and knowledgeable. He was friendly and easy to work with. He really worked hard to negotiate the perfect deal to win us our dream home. I would definitely recommend Jim Long for a real estate agent."
-Victoria, Spring Valley, 11-2018

"Jim was wonderful. He put my Home on the market on Sunday and it was sold by Tuesday of that week. Very trustworthy person. Highly recommend Jim to my friends."
-Alice, Spring Valley, 10-2018

"I'm really pleased to have the opportunity here to let people know how competent and skilled Jim has been in selling my 85 year-old mother's house. Not only was he very knowledgeable of all of the associated aspects of the sale (market conditions, projected expenses, guidance on pricing, etc.) he was very skilled in negotiating the inter-personal aspects of the transaction. He's just good with people. That's a very valuable skill and it made for a really pleasant experience."
-Phil, Fletcher Hills (El Cajon), 8-2018

"I have known Jim Long as a friend for 20+ years. I knew that when I was ready to purchase a home for the first time, he would absolutely be my realtor. My situation was a little unique. I wanted to buy a property that would allow me to rent out the main house and build a granny flat on the property. Jim jumped in without hesitation and researched granny flat building codes to make sure we looked at suitable properties. I truly believe Jim enjoyed the process from start to finish. He knew I was out of my element and he went above and beyond to help me feel comfortable throughout the process. I bought a great property with Jim's help and I am currently having plans drawn up for the granny flat. Jim also helped me with the process of renting out my newly bought house. I was able to find great tenants with Jim's help. I could not have done all of this without Jim Long's real estate expertise."
-Julie Mays, Lake Murray (San Diego), 8-2018

"Jim Long is hands down the best realtor in San Diego. He is very kind, sharp, intelligent and highly educated. Above all, his patience and ability to maintain calm during one of the most stressful yet exciting times of your life is remarkable! Jim is very professional and knows every aspect of the real estate world. He will hold your hand and guide you every step of the way through the process. He gives you his personal phone number and will communicate with you at any time. Jim never rushes you, he will sit with you and explain everything so that you feel confident in the entire transaction from start to finish. He is well known in the community and has a superior reputation. He is very honest and trustworthy. He genuinely cares for his clients and treats everyone like they are close friends or family. Search no further for your real estate needs! Jim and his team are the best in town! I will be sure to use Jim and United Real Estate for all of my real estate needs for the rest of my life!"
-Nina Astephan, La Mesa, 7-2018

"To say you are the best is an understatement because you were more than that and beyond as you helped us with all the big and small details in the purchase of our new home!  Our hearts are really and truly grateful for the way you held our hands and walked with us in the process."
-Luke & Chipo, Murietta, 3-2017

"Jim Long was recommended to us through a good friend, and we are incredibly happy that we followed that recommendation! From the beginning, Jim was committed to us as people. He listened to what we really wanted in a house and diligently set about helping us to find that, even though it meant it took some time. Jim was always available, always personable, incredibly wise and dependable. One of the things we appreciated the most was how he helped us stay true to what we had said we wanted; he made sure we didn't settle for less just so he could make a sale. As a person and a professional, we couldn't speak higher of Jim."
-Brian, Santee, 7-2016

"We were looking for a house in Santee and it was a tough market--lots of investors and people wanting to get into the area snatch properties up quickly. Jim Long was great - patient, knowledgeable, thorough, and extremely helpful. He goes the distance taking time out of his day too to get to know you and make you feel like a valued client. Every time we went to tour houses he'd have a bottle of water for myself and my husband. He really truly deeply cares and it shows. He worked with our schedule and I also loved the option of being able to see the houses online that I could review and decide if they were ones to go see or not. If you are looking to buy a house and need a broker/real estate agent, Jim Long's your guy."
-Tina M., Santee, 6-2016

"We met with a couple different realtors and after meeting Jim, we knew we had the right person. Jim took the time to explain his services, the sale process, things to best position our house for sale and strategy around how to price our home. Once we said go, he had a professional photographer out to take pictures of the house and since we had a great sunset view, he even asked them to return to get a good picture of that as well. He was present at all inspections and was available anytime we had a question. We received multiple offers and our home was under contract quickly. On the purchase side, we knew what area we wanted to move to, but didn't have an exact property in mind. Jim listened to our priorities and provided us with a list of homes that might fit and set up viewings so we could get a good feel for what was out there. Since none of those homes ended up being exactly what we wanted, Jim actually joined the realtor's association in the area we were interested in and attended meetings to find out about new listings before they went up. We finally found the house we wanted and Jim was very helpful in the inspection and negotiation process (again, personally showing up to each event). He took the time to "sell" us to the sellers and build rapport with their agent. There were multiple offers and while I don't know for certain, it feels like ours may not have been the highest, but it was the best based on other characteristics that Jim was able to promote to the selling agent. You won't find an agent that is willing to work at the level that Jim will for you. I recommend him to all my friends and family and if/when we move again, we will be working with Jim."
-Tyler & Vanessa, Santee, 11-2015

"Our house had offers in just 2 days and sold for more than our asking price on day 6. What is most remarkable about this is that similar or better houses in our neighborhood have still not sold nearly 2 months later and they are now asking for less than our original asking price. Why? It must be that we had the better realtor! From beginning to end, Jim was attentive and honest. He was strategic and kind, but aggressive in the way you want your realtor to be. We could not be more pleased and highly recommend him."
-Scott F., Rancho San Diego 10-2015

"I needed a good agent who was intimately familiar with the area. Jim was an all-star and delivered big time. Jim was innovative and sincere. I never felt that Jim rushed me into any decision. His patience persevered as he was open to do whatever legwork was necessary. He walked me through every portion of the offer in great detail and also on the counter offers we received. I have been thoroughly satisfied with the whole experience thanks mainly to Jim!" 
-Sal, Fletcher Hills (El Cajon), 6-2015

"We recently closed on the sale of our first house with Jim and we can't say enough good things about him! From the first email he was friendly, professional, flexible and honest. We had many questions through the process and he was always patient with us explaining everything step by step, sometimes more than once. We have recommended him to everybody we know and would defiantly use him again if we have any real estate needs!" 
-Brandy, Lakeside, 6-2015

"After buying and selling several homes, I finally found an agent who really knows how to do his job. The time and effort Jim Long put into the marketing of our home in Point Loma was more than expected. In fact, everything Jim did was above and beyond the "call of duty." From picking up our mail when we were out of town to just stopping in and checking on things, etc. Jim was there for all the inspections as well as always being available if we had any questions and/or needed some advise. From listing to closing it was a joy to work with a true professional." 
-Ron and Carol, Point Loma (San Diego), 5-2015

"Jim was the perfect realtor for us. Our house-hunting process was very drawn out due to our struggle to sell our home. However, Jim was incredibly patient and maintained a reasonable (non-intrusive) level of communication with us. He adjusted quickly to changes in our timeline, price point, and wishlist. Our negotiation, which involved a very prickly seller, was handled beautifully! He got us a beautiful house for a reasonable price, and I could not recommend him more highly." 
-Kellie Schmidt, Murrieta, 4-2015

"Can't tell you how much I appreciate the extra effort Jim put forth to get the San Marcos sale completed.  I am sure that when you offered your services you had no idea what would be involved.  I will tell you, I was impressed with your diligence throughout the process.  Thanks again!"
-Dwain & June, Fallbrook

"Working with Jim Long and Decision Realty Group in selling my home was a great experience. From our initial interview to the last document signed the experience has been awesome. Jim was on top of everything and was in constant contact with me which was appreciated due to me being in another state. If you are looking for an agent who knows the market, cares about your needs and is always there when you have questions look no further. Thanks again Jim!" 
-Kenneth, El Cajon

"Jim was great. He met with us immediately in person and went over expectations to make sure he understood our needs. He was very prompt when we made appointments to meet him and was personable." 
-Steffany and Randy, San Diego

"Jim was the best at helping us find our wonderful new home. We gave him the information as to what was important to us and he ran with it. He worked around our schedules and came to our home on numerous occasions to patiently explain all the paperwork. He was always in contact with us and even helped with information for our lender and escrow offices. We ended up finding the perfect home for our family. I would highly recommend Jim to friends and family. Thanks Jim for all your hard work!" 
-Kevin and Jessica, Santee 3-2013

"Jim Long was an amazing real estate agent that we highly recommend. He was personable, honest, patient, and very kind. He helped us find our dream house, which as first time home buyers, was more than we could have imagined for ourselves. He worked with us for over a year and showed us over 80 houses with no complaint. He asked us very detailed questions to make sure he was looking for what we wanted. We now call Jim our friend, not only our real estate agent. He handles business with the utmost integrity and professionalism." 
-John and Juliette, La Mesa 3-2013

"Thank you so much for all of your help in finding a new place we can call home. We appreciate your friendship and the tremendous amount of support you were to us during this time. We were extremely impressed with your integrity and attention to detail. We are grateful for your advice in passing up a couple of houses that wouldn’t have best suited us. You made our best interest a priority even if it meant more time and work for you. Thanks for your patience and availability throughout the several months it took to find the perfect home. We could not be happier!" 
-Murray and Shelly, Santee

"I asked a co-worker who had just bought a house if she knew of a good real estate agent that she would recommend. She said she was very impressed with the selling agent for the house she bought. That is how we contacted and then met Jim Long who then became our selling agent and then later our buying agent for our houses in Santee. Not only is Jim extremely nice, but he is very knowledgeable on real estate laws. Numerous times during both processes he informed us of the laws pertaining to the different situations and guided us through the selling and buying process. Also, when helping us look for a house in the Fletcher Hills and Santee areas, he pointed out pros and cons to each house and helped point out potential defects or problems he observed to help us decide if we even wished to make an offer on a house. I would definitely recommend Jim Long." 
-John, Santee 3-2013

"Jim worked with us tirelessly over many months to help us find the right house. He made a special effort to make himself available to view the many houses we saw. He was always on time, always helpful and never rushed us in our deliberations. Jim also oversaw the selling of our house and sacrificed many Saturday’s to be present when our house was open to viewing. His warmth, friendly manner and professional approach were attributes we came to highly appreciate in the strategic role that he played for us." 
-Andy and Rachel, Scripps Ranch (San Diego) 4-2013

"We used Jim to sell our condominium and he helped us in strategic decisions to expedite the process through every step. As with any house sale, there were bumps along the way. When any of the parties (broker, other realtor, buyer, etc) were behind schedule or not prompt in returning calls, Jim found some way to expedite communication from them and keep the process moving. Choosing Jim was probably the best decision we could have made in the sale of our condo. Thank you for helping us through the sale process of selling our condo — we couldn’t have selected a better realtor!" 
-Nicole and Corey, San Diego 9-2012

"My wife and I found Jim on Angie's List after deciding to start looking for a house. From day one, his work ethic and patience set the tone for our search and smoothed out as many bumps in the difficult process as possible. He was always reachable – even on his days off. I was able to call him or get an email response at 5 o’clock in the morning or 11 at night. He is extremely knowledgeable, not only about the process (how many other realtors have an MBA?) but was also able to answer any financial questions that came up along the way. We decided to rent our condo instead of selling and Jim walked us step-by-step through that tricky situation as well. Towards the end of our escrow period, the loan broker we were using switched lenders which really complicated things and jeopardized our loan. Despite not having any affiliation with the broker or lender, Jim switched hats to negotiator and was able to successfully navigate the complicated mess until we finally closed. We will definitely seek out Jim’s services again in the future and have recommended him to all of our friends." 
-Mike and Cassandra, San Diego

"I don’t typically write reviews but had to make an exception for Jim. He is exactly what you want in a realtor. Highly knowledgeable, he was able to get our house sold in record time…6 days! My only regret is that I won’t be able to use him again, since I no longer live in San Diego. However, he has my highest possible recommendation!" 
-Kathleen, San Diego

"Jim is as good as it gets. He was able to facilitate the purchase of a home that seemed out of reach for anyone who showed interest. There was an unwilling seller who had shot down previous buyers for various reasons. It was a typical situation that many agents shy away from as they often fear the potential for loss of time and extreme disappointment. That scenario will often damage the relationship between Realtor and buyer as not all buyers understand how complex a real estate transaction can be. In this case, when it seemed obvious that even the listing agent was losing hope, it would have discouraged the best of them.
That didn’t discourage Jim! Once he saw the home he knew it was perfect for his buyers. Never putting his needs first, he encouraged his buyers to see the home and make an offer. The offer was accepted! Jim has communications skills that are unmatched and he kept EVERYONE in the loop from start to finish. This put both buyer and seller at ease right from the start. In the beginning there were times the seller would take a while to respond to questions or requests. Jim’s anticipation and communication of the problem to his buyers prevented them from having much angst or concern. I feel the seller appreciated the patience and in turn it gave him more motivation to sell. Jim found a way to keep everyone happy. There were many curveballs in this deal that could have derailed any transaction. Without getting into too much more detail, I can say Jim knocked those curveballs out of the park. I started with the expectation that, IF, we were going to close this transaction it would be months from the date of the accepted offer. The transaction closed in 30 days! Wow!"
-Kenneth, Chula Vista

"We sold and purchased a home with Jim Long! In today's society, many realtors have lost the concept/ feel for customer service. From the day my wife and I met Jim, we knew that he was the guy for the job. His introduction was very impressive and professional. He gave a literal PowerPoint presentation to cover what we'd be getting into and what he'll perform as the lead of Decision Realty Group (DRG). After making up our mind to choose DRG for our sale and purchase, Jim and his team performed beyond our expectations. We listed our home on a Thursday and wer able to solidify a buyer within the next week. Everything was 5 star all the way down to the photos taken. Before accepting an offer, Jim managed to keep us THOROUGHLY informed about the process. We SOLD but that’s not it! While selling, we were also looking to move an hour away. Jim and the team took the time to take us around the desired area (Murrieta) as if it was local San Diego. The visit was well planned, thought out and scheduled. Jim even helped us distinguish between the areas and properties with higher taxes than others. He also had vast historical knowledge of the properties and insight on certain seller's expectations. That helped tremendously! So there we were on the way out of a home and into our new home. We sold first and then we purchased. Was our dealing with DRG over? Not so! Once we were situated and moved in, Jim took an hour long drive to visit and follow up with us. Priceless. I told my wife that we'll never need another realtor as long as DRG is around. P.S. I forgot to add that my wife was in Maryland on business for 80% of this process. That stopped nothing! DRG included her as if she was around the corner and was able to keep her abreast using innovation and technology." 
-Ben, Murrieta

"Working with a Realtor from 150 miles away can be a challenge at best. However, the decision to sign with Mr. Jim Long at Decision Realty Group was, by far, the most fortunate one we have ever made. Unbeknownst to both Mr. Long and us (the sellers), the sale of this property included many more issues than usual. Mr. Long handled every detail, and there were many, with the utmost professionalism and integrity. Our calls were returned promptly, paperwork was handled by email, with Mr. Long’s patient instruction and assistance. We have purchased and sold many properties, but never have we experienced such expert service from a Realtor. On a scale of 1-10, Mr. Long’s professional handling of our sale rates a 13! Fortunate is the client who chooses to use the services of Mr. Jim Long!" 
-Gary and Marilyn, San Diego

"Thank you so much for helping us to find our home. It has been an absolute pleasure working with you. We are both so impressed with your tenacity and effort in finding solutions. Thank you so much!"
-Dave & Stacey, El Cajon

"Jim was there for us every step of the way. Jim always gave us 100% of his time and attention when we asked and need of him. Jim was even there for us when we didn’t know we needed him. Jim was able to walk us through the home buying process in a manner that made us feel confident and, more importantly, happy to take the steps needed in buying a home. We learned a lot about buying a home working with Jim. Besides being very professional and very helpful, Jim as become a good friend to me and my family." 
-Raymond and Anita, Santee

"Jim Long provided a level of service in stark contrast of previous agents we’d consulted. Jim took our wants and needs into consideration and engaged in a level of analysis that went far beyond expectations. He successfully navigated us through multiple offers, buyers, and negotiations with lenders. Even at its most turbulent, Jim was committed to our success and kept us informed of every curve, twist, and drop along the way. Jim is skilled as both an agent and an advocate and we are grateful to him for his service to our family." 
-Jeff and Reine, Santee